Final expense CRM / Guide
Built for final expense telesales
Final Expense CRM for IMOs and Downlines
An IMO managing a downline needs producer licensing and hierarchy visibility as much as it needs a dialer. policydaddy tracks both in the same record as the policy and commission data.
How it works
License status per agent, per state
`producer_licenses` plus a SureLC-integrated license-sync function keep appointment and license status current per agent, per state. The lead-routing engine can refuse to assign a lead to an unlicensed agent automatically.
Hierarchy without a rebuild
Multi-tenant org isolation, team/site hierarchy and a platform-admin role with JWT-claim gating are built in from day one, so an IMO onboarding new downline agents doesn't require re-platforming.
Commission visibility up the chain
The carrier → product → tier → age-band rate tree plus commission events tied to policy milestones give a downline manager a traceable commission record per agent, not a separate roll-up spreadsheet.
Does this integrate with SureLC?
Yes, a license-sync edge function integrates with SureLC to keep producer license and appointment status current.
Can I see downline activity by team?
Team and site hierarchy support leaderboard and reporting filters, giving a manager visibility without exporting a separate report.
Does licensing block bad lead routing automatically?
State-licensing predicates are part of the lead-routing pipeline, so the system can refuse to route a lead to an agent unlicensed in that state.
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